Which AI writes the listings?

Claude, tuned to write like Loz: British English, real enthusiasm, no corporate waffle. It returns a full description with a highlights section and an honest closing line, plus a social caption with hashtags and the shop's number. Every draft drops into an editable field and the owner reviews it before it ships.

Where do the bike's details come from?

From source, by registration: make, model, year, engine and colour, with the MOT history alongside. Nothing is typed in from memory, and the same lookup powers The Yard, where bikes are checked before they are bought.

Does the eBay shop stay in sync?

Yes. In the owner's words, the eBay shop ticks along beside the site rather than being maintained by hand a second time.

What would a system like this cost?

AI and data systems start from £4,000 +VAT and a bespoke website from £3,500 +VAT. A site-plus-backend platform of this shape is scoped individually after a discovery call, and every proposal states what the current process costs you above the price. If a £30-a-month listings app would do the job, we will tell you.

Run 03LozMotoAI-assisted listings engine

LozMoto: a bike listed in minutes, not an evening.

LozMoto home page: quality used motorcycles in Southampton — Home, listing, mobile · as shippedlive

The listing generator on a phone — Home, listing, mobile · as shippedlive

Punch in a reg and the bike's details and MOT history fill themselves in. Claude drafts the listing in the owner's own voice, the eBay shop syncs alongside, and buyers are matched as stock lands.

Time to list a bike: Minutes
What it used to take: An evening
Drafts reviewed by the owner: Every one

The screens

Drawing: Run-sheet 03 · LozMoto
Sheet: ← work · AI & data
Drawn by: Henry Goff
Stack: Claude · vehicle data · eBay · Keystatic on Cloudflare
Status: Live · how the shop runs now
Rev: 2026-09-08

An evening of typing became a registration, one line of highlights and a review.

Before

Every bike's details typed in by hand, MOT history looked up separately
A full listing and a social post written from scratch, every time
The eBay shop maintained as a second job
Enquiries spread across contact forms, bookings, valuations and part-exchange

After

Registration in: make, model, year, engine, colour and MOT history filled from source
Claude drafts the listing and the caption in the owner's voice; he edits and publishes
The eBay shop synced alongside the site
One inbox with instant alerts; buyers matched when a bike like theirs lands

Time to list one bikeper listing

Beforean evening

Afterminutes

Bar lengths illustrate “an evening” against “minutes”, in the owner’s words; not timed.

Honestly, it's how we run the shop now, not just a website. I punch in a reg and the bike's details and MOT history fill themselves in, while the eBay shop ticks along beside it. When a bike lands, the system already knows who was asking after one like it. Listing a bike used to eat a whole evening. Now it's done in minutes.

Loz Ridd · Owner, LozMoto

§02 The screens4 screens · as shippedListing flow · the siteEvery frame is a screenshot of the live system. Nothing is a mock-up.

The listing flow, and the shop front it feeds.

screens 01–03The listing flowreg in, draft out, owner approves

The AI listing flow on mobile: generated description and one-tap share to social — 03 · On the forecourt

LozMoto admin: the Generate with AI button with a one-line highlights field, before generation — 01 · Highlights indesktop

LozMoto admin after generation: an AI-written bike description plus a Share to Social caption with platform buttons — 02 · Draft out, in his voice

Behind the listing button: a dealership operations platform on Cloudflare’s edge.

The Yard: Scout a bike before buying it: DVLA details, MOT history and HPI-style checks from one screen.
Listings: A registration lookup fills make, model, year, engine and colour; one line of highlights and Claude drafts the description and a social caption in the owner's voice.
One inbox: Contact, bookings, valuations and part-exchange land in one place, with instant Discord and email alerts. When a bike lands, the system already knows who was asking after one like it.
Self-serve content: Keystatic CMS on Cloudflare D1 and R2, so stock and content updates never need a developer. The eBay shop ticks along beside it.

Survived compliance

Vehicle details and MOT history pulled from source by registration; the eBay shop is synced, not duplicated by hand; every AI draft is reviewed by the owner before it is published.

Henry led the build and remains the accountable name.

You deal with the person responsible from the discovery call through to the care plan. The bench is attached per build, sized to the scope, and named in the contract.

Studio leadaccountable

Henry GoffFounder & developer, London N22

Benchspecialist · contract

Product designeras scope demands
Data & AI engineerpipelines · models
SEO specialistsites that must rank
iOS engineernative apps

Henry Goff · lead on run 03N22

Questions, answered.

Which AI writes the listings?: Claude, tuned to write like Loz: British English, real enthusiasm, no corporate waffle. It returns a full description with a highlights section and an honest closing line, plus a social caption with hashtags and the shop's number. Every draft drops into an editable field and the owner reviews it before it ships.
Where do the bike's details come from?: From source, by registration: make, model, year, engine and colour, with the MOT history alongside. Nothing is typed in from memory, and the same lookup powers The Yard, where bikes are checked before they are bought.
Does the eBay shop stay in sync?: Yes. In the owner's words, the eBay shop ticks along beside the site rather than being maintained by hand a second time.
What would a system like this cost?: AI and data systems start from £4,000 +VAT and a bespoke website from £3,500 +VAT. A site-plus-backend platform of this shape is scoped individually after a discovery call, and every proposal states what the current process costs you above the price. If a £30-a-month listings app would do the job, we will tell you.

Want a system like this? A free 30-minute discovery call scopes it and ends with a fixed price and a start slot.